I've just filled out an online survey which has annoyed me.
Example:
Q1. Did you see X?
A. Yes or No.
I chose No
Q2. Did you think X was Y?
Well, as I haven't seen X, I can't tell you if it's Y, so why ask the question?
Jude's second law: Don't ask stupid questions.
Sunday, April 25, 2010
Friday, April 16, 2010
The first law according to Jude
So I thought it was time I got a blog. I'm going to share my thoughts and musings around digital marketing type stuff.
So if that's not your bag, thanks for visiting and see-ya.
My first, and therefore most important, post is this: remember Jude's F-ing MUSTs of digital marketing:
So if that's not your bag, thanks for visiting and see-ya.
My first, and therefore most important, post is this: remember Jude's F-ing MUSTs of digital marketing:
F: Findable - make sure you include search in your plans because everyone uses it. People even google 'Google' they're that keen to run search enquiries.
M: Measurable - got to be able to tell if it works.
U: Useful - this doesn't necessarily mean functionally useful - could be entertaining. But if it has no 'use' then no-one's going to use it. Simples.
S: Shareable - make it easy for people to pass it on and they're more likely to.
T: Talkable - this will vary from person to person, but the more it stands out, the more it'll get talked about.
So there you have it. Today's nugget. Enjoy.
Subscribe to:
Posts (Atom)